RCCR needed video content that could communicate their impact to donors and the broader community. I produced a series of interview and event videos — a donor thank you piece from their Bean Dinner, a homeownership success story, coverage at the Samaritan Inn, and several other interview segments.
Each video was a different format and audience. The Bean Dinner piece was celebratory — thanking the people who show up and support the work. The homeownership interview was more personal and narrative-driven. The Samaritan Inn coverage needed to convey the scope of services without being exploitative. Finding the right tone for each one was the main creative challenge.
These were substantial edits — 3 to 5 GB each in the final exports — with enough footage to tell each story properly rather than rushing through a highlight reel.